The Casey Group Ltd uses ActionFunder to find credible local social value partners and strengthen bids. Their team searches verified non-profits by location and focus area, saving around a day of research per bid while building proposals grounded in real community need.
The impact is clear: place-based social value helped them score highly and win the Ashton Market town centre redevelopment contract.
Key Results
- Higher social value scores in bids
- Winning the Ashton Market town centre redevelopment contract
- ~1 day saved per bid on research
- Stronger relationships with local community partners and clients
The Challenge
Winning public sector contracts increasingly depends on strong social value commitments. But identifying credible, locally relevant opportunities can be time-consuming and difficult.
The Casey Group Ltd is a multi-disciplinary construction and contracting company, specialising in public and private sector projects. They needed a tool to discover social value opportunities in localities they hadn’t worked before, and prove local understanding from the outset.
Their bid teams needed to:
- Find community investment opportunities that align with local needs and stakeholder priorities
- Demonstrate local insight and stakeholder awareness to clients
- Do this efficiently, without wasting hours on outdated and fruitless desk research
The Solution
Casey uses ActionFunder as a front-end bid management tool to identify credible, local community projects and VCSEs to feature in their bids.
Using ActionFunder’s database of verified non-profits, they can pinpoint social value opportunities close to each development site. With options to filter by location, focus area and beneficiary type, their bid writers can evidence understanding of local needs and include ready-to-go community investment projects that align with client priorities.
This results in social value proposals backed by live, place-based data.
“Most bids are generic. ActionFunder helps us include something unique – it demonstrates to our client thatwereally understand local need and are actively looking to provide meaningful support where it matters.”
John Walmsey, Social Impact Exec – The Casey Group Ltd
Ashton Market: Strategic Localised Social Value in Action
Casey used ActionFunder data in their successful bid for the Ashton Market town centre redevelopment. By demonstrating authentic local engagement and presenting credible delivery partners, Casey achieved:
- A high social value score that helped secure the contract
- Alignment with community stakeholders already known to the council, strengthening client confidence
ActionFunder’s data also revealed opportunities to amplify impact across multiple relationships. One of the identified non-profits was connected to several Casey clients. By using strategic community investment, Casey created value for multiple stakeholders in one project.
“Some community investment projects touch three or four different stakeholders. Used strategically, these projects can build relationships with existing and new clients.”
John Walmsey, Social Impact Exec – The Casey Group Ltd
The Business Benefits
Higher-scoring bids
Unique, place-based social value examples make Casey’s bids stand out, helping them achieve higher scores and win more contracts.
Time saved
Access to ready-to-go projects cuts hours of research, helping bid teams craft stronger proposals faster. (maybe a day per project on research time)
Smarter community investment
Identifying projects connected to multiple stakeholders maximises Casey’s impact, builds relationships, and supports multiple client priorities.
Confidence and credibility
Featuring verified delivery partners embedded in the community gives bids credibility and builds client confidence in Casey’s ability to deliver on its social value commitments.
Authentic engagement with local communities
Tangible, measurable social value driven by real community need.
